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Good <Morning, Afternoon, or Evening> <{TitleCase}><{CustFirstName}><{/TitleCase}>,

My name is <{SalesPersonName}> and I am your dedicated Brand Specialist at <{DealershipName}>. Thank you for your interest in the <{SoughtModel}>.

I’ve checked and verified that your <{SoughtModel}> is still available. The Internet Price for this <{SoughtModel}> is $XXXXX, a savings of $XXXX off MSRP.

There are other incentives that can reduce your price even more if you qualify. We can review these on a short call at your convenience.

At <{DealershipName}>, we want you to be in control of the car buying process and I will do whatever I can to make your experience with us as enjoyable as possible. If you haven’t had a chance to test drive the <{SoughtModel}>, I can arrange a convenient time for the vehicle to be pulled up and ready for your evaluation.

You can always reach me directly using the contact information below.

I look forward to hearing how you wish to proceed.

<{SalesPersonName}>
Brand Specialist
<{DealershipName}>
<{DealershipAddress}>
<{SalesPersonPhone}>
BMW
BMW of Silver Spring
3211 Automobile Blvd., Silver Spring, MD 20904
1.866.912.7317
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